Saturday , April 1 2023

Robin Denholm, the new duo Elle Musk in Tesla


It sounds like a comeback home. Robin Denholm, who was appointed Thursday by the head of the Tesla Board of Directors, grew up at a petrol station owned by his parents in Milperia, a small Australian suburb of 4000 located about 20 kilometers southwest of Sydney.

In a small family business, she played a specific role: keeping accounts. Getting an early introduction to the numbers and calculations that led to a degree in economics obtained at the University of Nev South Vales, at the age of 22.

Three years later, Robin Denholm graduated in trade and industrial relations from the University of Sydney. At the same time, a young Australian performs missions as an auditor in Andersen, a company specializing in corporate finance and consulting.

Political roles

At age 26, Robin Denholm was first employed at Toioti, a finance department where he can reconcile his two specialties: bills and a car. After several positions of responsibility, after seven years, the Japanese manufacturer left. She will return to the industry only 22 years later, in Tesla.

"Robin has a solid experience in the technology and car industry," comments Elon Musk, who is happy with the new team's career. It is a ten-year career in Sun Microsystems, six companies at Juniper Netvork's Telecommunications Company and a year and a half in the Australian telecom operator Telstra.

However, in managerial positions, Robin Denholm seems to have an ideal profile for decision-making roles. It was the "driving force" in the restructuring of Juniper Netvorks, which resulted in record profits in 2015, said Andrev Penn, head of Telstra at the time of his recruitment.

Rated by Elona Muska

This good knowledge of management should be an indisputable tool in its new mission: to channel Elona Muska. And, if necessary, may provide him with the direction to follow, provided that he has previously had the consent and support of the other eight members of the council.

"I think compelling Elona to work with a stranger was extremely difficult for obvious reasons," said Ross Gerber, head of Kawasaki Vealth & Investment Management, who owns shares in Tesla. But Robin Denholm, known for four years. On the other hand, "he respects and it's damn important," said Ross Gerber.

Although she was valued by her partner, she is not one of her relatives. "She has much less to do with Elon Musk than other company directors," reporters report. Which influences a certain independence of spirit and action.

"Good choice"

The announcement of his appointment was surprising, however. Several analysts bet on James Murdach, the son of media magnate Rupert Murdoch and administrator Tesla, better known to the general public.

Nevertheless, Robin Denholm has a strong reputation among his peers. California National Diversiti has become one of the 50 most powerful women in the technique. She also integrated the ranking of the "woman to watch" the Global Telecoms Business magazine in 2017.

"From current directors, it's a good choice," said Dieter Vaizenegger, head of CtV Investment Group, who represents Tesla's solidarity and pension funds. For Robin Denholm, his mission is simple: "help Elona" and allow Tesla to achieve "sustainable profitability".

From the service station in Tesla, his goal remains the same: to ensure proper account maintenance.

Helene Gulli

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