OnePlus leads India's premier smartphone segment in K3 2018 with a 37% market share: IDC

A great response to OnePlus 6, a Chinese smartphone maker, OnePlus, has been in the third quarter of the Indian smartphone market. According to IDC data, OnePlus leads the premium segment of smartphones with a 37 percent market share, followed by Apple 30 percent and Samsung with 26 percent of the shares.

"OnePlus climbed to the leading position on the back of OnePlus 6, surpassing Samsung and Apple. With its dedicated community-building activities and promotional activities on decibels on social media platforms, the salesman was gradually increasing in quantities," said Upasana Joshi, assistant research manager IDC India in a press release.

OnePlus had more deliveries in the fourth quarter, with an average selling price of $ 166 (APS), compared to $ 156 during the same quarter last year. Last month, OnePlus also launched the OnePlus 6T with a fingerprint scanner, a smaller wrapper and other enhancements. With a price of $ 37,999 for 6GB of RAM with 128GB storage, a premium model with 8GB of RAM and 256GB of storage is priced at 45,999.

Watch: OnePlus 6T Hands-On

The company also launched a new Thunder Purple color variant in India at a price of 41,999 Rs. Smartphones are available online via Amazon India and via Reliance Digital and Croma Retail.

IDC data also reveal that the delivery of the Indian smartphone market in K3 reached the highest growth of 42.6 million units, a growth of 9.1% compared to the same period last year. Speaking of comprehensive smartphone deliveries, Xiaomi remains at the top with 11.7 million units and 27.3 percent of the market share, while Samsung is second with an annual growth of 4.8 percent.

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